科目: 來源: 題型:閱讀理解
Where Are We Going, Dad? has become one of China's most popular television shows, since its debut (首次登場) in October, averaging more than 600 million viewers each week. Sponsorship rights (冠名權) for the show's second season were sold for 312 million yuan (about $ 50 million), more than ten times higher than the rights to the first season.
What accounts for its popularity? The show features a new generation of Chinese fathers, who, as part of the country’s new middle class, have faced more problems with modern child-raising techniques such as taking an active role with their children.
Part of the appeal of the show is the chance to throw a glance at the lives of Chinese celebrities (名流) and their children. Audiences are interested in watching the failed attempts of celebrity dads making dinner, doing hair, and disciplining (管教) children -- tasks often left to mothers in a society still influenced by the saying that “men rule outside and women are inside.” “In traditional Chinese culture, fathers are strict and mothers are kind. But on the show, we see fathers who are much gentler on their kids and more involved in their upbringing, ” said Li Minyi, an associate professor. “This show raises an important question for modern Chinese society -- what is the role of fathers in today’s China?”
After each episode (集) goes to air, the Chinese internet explodes with comments on each celebrity's parenting style.
Actor Guo Tao tries to communicate with his son, Shitou, but is seen as a more traditional Chinese father, and has been criticised online for being too harsh. Zhang Liang, a supermodel, is an audience favorite for treating his son, Tiantian, more like a friend. The show’s most famous celebrity, Lin Zhiying, a film star, was originally praised as patient with his son Kimi. But as the season progresses, fans begin to criticise him for raising a spoiled, undisciplined boy. Director Wang Yuelun is at a complete loss when it comes to care of his daughter’s hair.
Even the People's Daily is pleased with the success of the show.
【小題1】Sponsorship rights for the show’s first season were sold for about______.
| A.312 million yuan | B.50 million yuan |
| C.31 million yuan | D.600 million yuan |
| A.gives audiences the chance to raise the star's children themselves |
| B.invites some famous film stars to take part in it |
| C.lets people think about the role of fathers in modern families |
| D.raises people's concern about women's role in the society |
| A.careless | B.strict | C.clumsy | D.kind |
| A.Guo Tao | B.Zhang Liang | C.Lin Zhiying | D.Wang Yuelun |
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科目: 來源: 題型:閱讀理解
Endless playing of songs like All I want for Christmas in shops during the festive season doesn’t just drive us mad —the songs also make us more careless with our money, research has warned.
While repeated performance of Jingle Bells may seem like an innocent attempt to raise customers’ spirits during the nightmare of Christmas shopping, the songs also have a more delicate impact.
“Background music, or “Muzak”,can be used by marketers to impose cultures ---such as the commercialization of Christmas--- onto consumers and influence their behaviour,” experts said.
Dr. Alan Bradshaw of Royal Holloway, University of London, said, “Festive jingles are force-fed to Christmas shoppers in a bid to change their mood, influence their sense of time and what sort of products they buy. In other words, this is an attempt to control your shopping habits in a way that you might hardly be aware of.”
“Often we are told that we have the freedom to choose where we want to shop, but during Christmas the use of music in this way is so common that our freedom to choose disappears.”
Dr. Bradshaw and Prof Morris Holbrook of Columbia University examined the phenomenon and found that retailers often “dumb down” the music played in shops to relax customers, meaning it is easier to control their behaviour.
It is thought that slowing down the rhythm of music in shops can trick customers into thinking less time has passed, and therefore spend more time examining the shelves, for example.
Some providers of background music have been known to promote their services by claiming they can boost profits by controlling the behaviour of customers.
“A common trick is to take a popular current song and record an instrumental version which can be slowed down or sped up at different time of the day to influence behaviour in different ways,” Dr. Bradshaw said.
Background music is often classed as “Muzak” in honor of the Seattle-based company which began producing its soft-sounding melodies in the 1930s.
【小題1】According to Dr. Bradshaw, in what ways does Christmas music influence customers?
①their mood ②their income
③their sense of time ④ the sort of products they buy
| A.①②③ | B.①③④ | C.②③④ | D.①②④ |
| A.let customers spend more time shopping |
| B.make customers and sales assistants relaxed |
| C.let customers enjoy the beautiful music |
| D.help customers find what they really want |
| A.Classical music | B.Popular modern songs. |
| C.Folk songs. | D.Jazz music. |
| A.Music makes happy Christmas |
| B.Christmas “Muzak” |
| C.How to make Christmas music? |
| D.Christmas music makes us spend more |
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科目: 來源: 題型:閱讀理解
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Micro bloggers:have you ever compared the number of fans on your Sina Weibo or Tencent micro blog with those of your friends ?Don’t imagine you have more fans just because your number is bigger——some of them might be “zombie fans”,or fake(假的)followers.
That’s what Chen Chuanliang ,creator of Leijian Network,found when he bet against his friend several months ago.Chen,who used to do data mining for Microsoft Asia Research Institute,discovered that there were far more invalid(無效的)micro blog accounts than he had imagined.
Later Chen picked 1 0 users on Sina Weibo and analyzed their statistics.Kai-Fu Lee,the former CEO of Google China,who’s on Chen’s list of research,posted a message on his micro blog after he found out that he had more than 1 million fake fans(out of about 5 million),joking“I have 1 million zombie fans ?If united,we can finally defeat those plants.”
According to a report by S Weekly in March,zombie fans on micro blogs are defined as invalid accounts signed up by network companies for the purpose of increasing the number of fans for certain users and getting them more attention.
And this kind of fake followers are also very much alive on Western social networks such as Twitter and Facebook .
The Financial Times reported in August,that Newt Gingrich,a Republican candidate in the US presidential election,bought about 80 percent of his 1.3 million Twitter followers and tried to use them as help in his campaign.
Now there are also business deals through which users can get hundreds of thousands of fans for their micro blog accounts,by paying a small amount of money.
“We have been working to find ways to block or delete those invalid accounts,”Mao Taotao,a spokesperson for Sina Weibo told S Weekly.
“But as the fake accounts grow so fast,they’re going to be here for a while.
【小題1】Which of the following might be the best title for the passage?
| A.Micro Bloggers | B.Blog Accounts |
| C.Zombie Fans | D.Micro Blog Fans |
| A.making friends with people |
| B.paying a little money |
| C.helping their weibo followers |
| D.doing search on the Internet |
| A.there are more fake fans in America than in China |
| B.invalid accounts for micro blogs will be deleted in no time |
| C.there exist many fake fans on western social networks as well |
| D.Newt Gingrich had 1.3 millions followers in his presidential election |
| A.deals’ | B.fans’ | C.campaigns’ | D.users’ |
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科目: 來源: 題型:閱讀理解
We often hear people talking about a generation gap (代溝). The name is new, but the idea is old. Young people and their parents don’t understand each other. The world has always kept changing. During the second century after Christ a wise man said, “Bury me on my face because in a little while everything will be turned upside down.”
There has always been a gap between generations, but more people talk about it now. Old Mr. Ellis thinks he understands what has happened.
“When I was a boy, I thought the world was a beautiful place. My life was very pleasant. But when I was older, I learned about people who were treated badly, people who didn’t have enough to eat. I wanted to help them, and I married a girl who wanted to help them, too. We went to meetings and talked a lot, but it didn’t seem to make much difference. ”
“Our children grew up in a world at war. They didn’t know when the fighting would stop. They wanted their children to have nice clothes and toys. They didn’t want to think about the future. They thought nothing could be done about it.”
“Now I have grandchildren, and they have their own ideas. They are trying to make the world better. They are trying to help other people. They’re making people listen to them. I am proud of their generation.”
【小題1】The wise man mentioned in the text told people to bury him on his face so that when everything is turned upside down he will _____.
| A.lie on his back | B.lie on his stomach | C.stand quietly | D.sit in peace |
| A.Mr. Ellis’ generation | B.His grandchildren’s generation |
| C.His children’s generation | D.None of the above. |
| A.Mr. Ellis’ generation. | B.His children’s generation. |
| C.His grandchildren’s generation. | D.None of the above. |
| A.Unacceptable. | B.Awful. | C.Funny. | D.Objective |
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科目: 來源: 題型:閱讀理解
A serious problem for today’s society is who should be responsible for our elderly and how to improve their lives. It is not only a financial problem but also a question of the system we want for our society. I would like to suggest several possible solutions to this problem.
First, employers should take the responsibility for their retired employees. To make this possible, a percentage of profits should be set aside for this purpose. But when a company must take life-long responsibility for its employees, it may suffer from a commercial disadvantage due to higher employee costs.[來源:學科網ZXXK]
Another way of solving the problem is to return the responsibility to the individual. This means each person must save during his working years to pay for his years of retirement. This does not seem a very fair model since some people have enough trouble paying for their daily life without trying to earn extra to cover their retirement years. This means the government might have to step in to care for the poor.
In addition, the government could take responsibility for the care of the elderly. This could be financed through government taxes to increase the level of pensions(養(yǎng)老金). Furthermore, some institution should be created for senior citizens, which can help provide a comfortable life for them. Unfortunately, as the present situation in our country shows, this is not a truly viable answer. The government can seldom afford to care for the elderly, particularly when it is busy trying to care for the young.
One further solution is that the government or social organizations establish some working places especially for the elderly where they are independent.
To sum up, all these options have advantages and disadvantages. Therefore, it is reasonable to expect that some combination of these options may be needed to provide the care we hope to give to our elderly generations.
【小題1】What is the passage mainly about?
| A.The problems faced by the old in society. |
| B.Why we should take responsibility for the old. |
| C.How we can improve the lives of the old. |
| D.Where the old can go to get their pensions. |
| A.Set aside some profits to help people with problems after they retire. |
| B.Increase savings levels of people during their working years. |
| C.Increase the discounts for food and transport for the old. |
| D.Make available pensions for those who have retired. |
| A.impossible | B.practical | C.useful | D.successful |
| A.Taking care of the old is mainly an issue of money. |
| B.Employers should allow their workers to retire at a later age. |
| C.Becoming independent should be the goal of most old people. |
| D.There is no single solution to the problems of the old. |
| A.To point out the need for government support for old people. |
| B.To make general readers aware of the problems of retired people. |
| C.To discuss some possible solutions to an important social problem. |
| D.To instruct retired people on how they can have a happier life. |
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科目: 來源: 題型:閱讀理解
"Extra? Extra!Gasoline hits four dollars a gallon!”
No one will really be shocked一except, perhaps, the old-timers who tell about the good old days when gas was three gallons for a dollar, and people drove around "just for the fun of it".
As a matter of fact; the price of gas has been rising fast and steadily for several years, and many adjustments have already been made.
There was, for a time, considerable unemployment in the auto industry, and three quarters of the garages and service stations have gone out of business. However; the bicycle and motor-scooter business has flourished(興旺); and many people have found employment there: Now that Federal Motors has brought out its new Lilliput, which travels forty miles on a gallon, the auto business is picking up again. The factories that haven't switched over to two-wheel transportation are working on their new smaller models. There is talk, too, about bringing out new steam and electric automobiles that will be just as economical as the old cars.
In the meantime, streetcars are gradually replacing buses all over the country because of the greater economy of electric power. And many people who have seldom used public transportation are now riding the streetcars while their automobiles rust(生銹)in their garages. There's no market at all for their big, luxurious cars, for only the wealthy can now afford to operate them. Many people are now shopping in their own neighborhood, and small businesses are thriving.
Ministers, educators, and editorial writers are pointing out that there has been a great improvement in family life. Families now stay at home more for their fun, and children and parents are becoming better acquainted. The stores report a booming business in parlor games, hobby materials, books, musical instruments and albums.
People have lost their pale indoor look. The revival of the lost art of walking has brought a healthy pink back to many a cheek. This return to the heels has revolutionized the clothing styles; people now need to be ready for all kinds of weather:
These conditions, however, may not last. Already our clever chemists are at work on new synthetic fuels which, they say, will put us right back where we were一on wheels. Shall w e wish them success or not?
【小題1】Which of the following is NOT a result of the gas price rising?
| A.More people prefer to travel on public transportation which costs less than driving cars. |
| B.People return to the traditional exercise of walking, which helps them to look healthier. |
| C.People shop in nearby stores without having to drive, so small businesses are declining. |
| D.The auto industry has been forced to develop new models which are more economical. |
| A.to show the chain reaction of the rising gas price |
| B.to discuss whether it's necessary to work on new fuels |
| C.to warn people not to use too much gasoline |
| D.to picture what life will be like if gas runs out |
| A.New fuels on the way |
| B.Cars or bicycles, that is a question |
| C.End of the good old days |
| D.From wheels to heels |
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科目: 來源: 題型:閱讀理解
Celebrities(名人) are more in love with themselves than the average person,according to a new study.
In case anyone needed proof, a new study supports the widely held perception:Famous people are more narcissistic(自我陶醉的),which means they are more in love with themselves than the average person is.That is the conclusion drawn by Drew Pinsky and S.Mark Young of the University of Southern California,whose study of 200 celebrities will appear in the Journal Of Research in Personality.
It is not the entertainment industry that turns stars into narcissists,the study found.Rather, it suggests,the self-adoring(自戀的)people seek jobs in show business.The study, whose subjects were a11 celebrities from Pinsky’s‘Loveline’radio show, found that reality TV stars were the most narcissistic of all celebrities.Female stars were also more likely than the male stars to exhibit narcissistic characteristics.
It’s “common sense” that celebrities are narcissists,said Jeremy Ritzlin,a longtime Hollywood psychologist who has not seen the study.“Everyone knows famous people are really in love with themselves,”he said.“So it would be natural for narcissists to be attracted toward the stage and spotlight,where other people will also think highly of them.”
Pinsky, an assistant clinical professor of psychiatry at USC’S Keck School of Medicine,said narcissists desire attention,are overconfident,behave strangely and lack sympathy.“However, they are easily-liked,especially on first meeting,are outgoing and perform well in public,” added Pinsky, who has hosted the radio show“Loveline”for 20 years.
Celebrity guests appearing on the program were randomly chosen to participate in the study.They anonymously(匿名地)took the Narcissistic Personality Inventory test.which rates self-love levels based on seven components:superiority, exhibitionism,entitlement,vanity,authority, exploitativeness,and self-sufficiency.
【小題1】Who are most likely to be self-adoring in the study?
| A.The women stars. | B.The men stars |
| C.The average people. | D.It is not mentioned in the passage. |
| A.is common in the entertainment industry |
| B.is a misunderstanding of Jeremy Ritzlin |
| C.is known to most of the people |
| D.is unreal on the stage |
| A.hope to attract attention |
| B.be kind to poor people |
| C.believe in themselves |
| D.be liked by others easily |
| A.They were interviewed by Drew Pinsky and S.Mark Young. |
| B.They were invited to the University of Southern California. |
| C.They appeared on Pinsky’s‘Loveline’radio show. |
| D.They took the Narcissistic Personality Inventory test. |
| A.how psychologists make a study |
| B.how entertainment industry produces celebrities |
| C.how people think of the famous stars |
| D.how celebrities feel about themselves |
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科目: 來源: 題型:閱讀理解
Do you know of anyone who uses the truth to deceive(欺騙)?When someone tells you something that is true,but leaves out important information that should be included,he can give you a false picture.
For example,someone might say, ''I just won a hundred.dollars on the lottery(彩票).It was great.I took that dollar ticket back to the store and turned it in for one hundred dollars!".This guy's a winner,right? Maybe,maybe not.We then discover that he bought$200 worth of tickets, and only one was a winner.He’s really a big loser! He didn't say anything that was false,but he left out important information on purpose.That's called a half-truth.Half truths are not technically lies,but they are just as dishonest.
Some politicians often use this trick.Let’s say that during Governor Smith’s last term,her state lost one million jobs and gained three million jobs.Then she seeks another term.One of her opponents says, “During Governor Smith’s term,the state lost one million jobs!” That’s true.However,an honest statement would have been,“During Governor Smith’s term, the state had a net gain of two million jobs.”
Advertisers will sometimes use half-truths.It's against the law to make false statements so they try to mislead you with the truth.An advertisement might say,''Nine out of ten doctors advised their patients to take Yucky Pills to cure toothache.'' It fails to mention that they only asked ten doctors and nine of them work for the Yucky Company.
This kind of deception happens too often.It’s a sad fact of life:Lies are lies,and sometimes the truth can 1ie as well.
【小題1】The underlined word“opponents”in Paragraph 3 means .
| A.enemy | B.partner | C.cooperator | D.assistant |
| A.buy lottery tickets if possible |
| B.make use of half-truths |
| C.be careful about what they are told |
| D.not trust the Yucky Company |
| A.One. | B.Two. | C.Three. | D.Four. |
| A.Using half truths is against the law. |
| B.Technically,half truths are in fact lies. |
| C.Yucky Pills is a very good medicine for toothache. |
| D.Governor Smith did a good job during her last term. |
| A.He’s really a big loser! |
| B.Sometimes the truth can lie as well. |
| C.Advertisers will sometimes use half truths. |
| D.It’s against the law to make false statements. |
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科目: 來源: 題型:閱讀理解
If you see a group of people dancing and singing on the street or in the railway station, you don't need to feel surprised. They are a flash mob(暴民). Who are they? Are they mobs? Don't be confused by their name. Actually, a flash mob is a group of people who gather suddenly in a public place, do something unusual for a brief period of time, and then quickly disappear.
They are usually organized with the help of the Internet or other digital communications networks. The messages may be sent to friends, who send to more people. At a predetermined time, they gather and perform some activities such as exchanging books, coming together to look at the sky, waving their hands and yelling something at the top of their voice for 30 seconds. Then, they quickly disappear before the police can arrive. Using mobile phones, the flash mob can change its place if the first one has been cancelled for any reason.
Bill Wasik, senior editor of Harper's Magazine, organized the first flash mob in Manhattan in May 2003 and the first successful flash mob gathered on June 3,2003. Wasik claimed that he created the flash mob as a social experiment designed to laugh at fashion seekers and stress the cultural atmosphere of wanting to be an insider or part of “the next big thing”.
Flash mob gatherings can sometimes shock people. Such an activity might seem amusing and magical, but it also might frighten people who are not aware of what is taking place. Undoubtedly, flash mob can serve as good political tools and have great potential, such as using to advertise a product.
The flash mob is now becoming more and more popular. People use it to do many things. Flash mobs give people from all walks of life an opportunity to come together to create a memory.
【小題1】What is NOT the feature of the flash mob?
| A.It can get together quickly. |
| B.It can change its place freely. |
| C.It can do activities suddenly. |
| D.It can injure people seriously. |
| A.③④ | B.①⑤ | C.②⑥ | D.⑤⑥ |
| A.To advertise some products. |
| B.To help people make friends. |
| C.To laugh at fashion seekers. |
| D.To create some memories. |
| A.Bill Wasik organized the first successful flash mob in May, 2003. |
| B.People are encouraged to take a more active part in an activity. |
| C.Flash mobs tend to do something illegal for a short time. |
| D.Flash mob gathering can frighten all the people present. |
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科目: 來源: 題型:閱讀理解
Tattoos and body piercings(穿孔) have moved up on the trend list in recent years.Around Western schools lots of teens are sporting new holes and “flesh ink”(紋身).As with all other subjects, the Chinese will surely have to deal with this situation with respect to their children.To get a better view of what has happened in the West, let's sit down and hear what they say.
Tiara from Indiana:
I personally think body piercing is sickening.If there were supposed to be holes in your body, you would have been born with them.I do, however, think that ear piercing is not wrong.There is a difference between ear piercing and belly button piercing.Ear piercing is not nearly as dangerous.I would be sick if someone stuck a needle in my belly button.
Lee from Illinois:
Hi! I live in Illinois.I am 23.I have 12 tattoos and three piercings.I love my tattoos and consider myself an art collector.You would be surprised at who has given me the thumbs up on my art work.People on the street stop me to look at the tattoo on my leg.Most of them don't know what it is.They just think the work itself is great.
Subotai from California:
I'm not forbidden of selfexpression, but when I see high school students getting these piercings, I really wonder.In some cases, the drive is deeper and darker than mere fashion.A friend of mine tried piercing her own tongue with a safety pin.It got infected and she had a tongue the size of a cow's.
Jackson from Ohio:
I don't think it is wrong, but when people do it all over the place like their face and everything—I think that's ridiculous.People who get the big “dragons that cover the whole body—I don't think that's necessary.” When I see naked chicks on guys, I think, “You have no respect for women.”
【小題1】Who doesn't think tattoos and piercings except ear piercing are beautiful?
| A.Jackson. | B.Lee. | C.Tiara. | D.Subotai. |
| A.tattoos and piercings are a new kind of elegant art |
| B.all the teachers in the West are in favour of tattoos and piercings |
| C.everything is changeable as time goes on |
| D.it is necessary to live with different views of beauty |
| A.Body Art or Causing Damage |
| B.Doing Damage to the Young People's Bodies |
| C.Young People's Different Curiosities |
| D.The Latest Fashion |
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